Chesterfield Crematorium asked me to do a “promotional video” which didn’t just say “We Care”, but promoted their other facilities most people didn’t seem to be aware of.
I wanted to go for a more filmic, slightly dream like look so I decided to mix in an old anamorphic lens for the external footage. This was a more difficult project than usual, not just on a technical level due to the choice of lenses (old anamorphics), but also on an emotional level.
I approached this project with sensitivity and care, and hope this shows in its final presentation.
Location: Brimington, Chesterfield